探花精选

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Think the decisions you make every single day are guided by taking all the information that's available to you into consideration?

Turns out that's not always true. Thanks to the information overload we've all grown accustomed to, we've developed a need for shortcuts, or rules of thumb, to guide our decision-making. 

to learn the six principles of persuasion, as identified by Dr. Robert Cialdini. (And to learn about principles like these in more detail.)