Inbound marketers know their marketing strategy . That’s where your fans and followers sing the praises of your product () for the world to see. But there are two groups of people on social media: Your fans and followers, and then everyone else.
That’s where social prospecting comes in. is the art of listening to people, not mentions or keywords. It’s about scouring the social web, , and to get them to your site and move them through your funnel. MQLs FTW!
Are you doing enough to identify and engage with prospects on social media?
Topics:
Social Selling