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59 Female Marketing and Growth Experts You Should be Following

Caroline Forsey
Caroline Forsey

Updated:

Published:

Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team's Slack channel. It didn't take long for someone to comment that barely one-fourth of the experts featured in the article were women.

female-influencers

These types of influencer round-ups are all over the web, but very few of them highlight more than a small handful of female leaders. This lack of inclusion is nothing new, but it got us thinking: Why not put together a list of awesome female influencers to inspire future, more inclusive round-up posts?

So here it is: a list of powerful influencers in the growth and marketing space who just so happen to be women. We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders.

Before we jump in, it's important to note that this list is by no means exhaustive. These influencers were suggested by members of our team, and we encourage you to keep the conversation going on Twitter. Tweet at us to share a female leader -- big or small -- who inspires you.

59 Female Marketing & Growth Influencers To Follow

1. Tiffany Da Silva

Tiffany is a growth marketing consultant, international speaker, and founder of .

2. Christina Rice

Christina is the founder of , and was the Director of Public Relations for global fashion brand, Akademiks.

3. Joanna Wiebe

Joanna is co-founder of , the creator of , and and has optimized copy for companies like Intuit, BT, Tesco, Crazy Egg, and MetaLab.

4. Majora Carter

Majora is CEO of , and CEO of . In 2010, Fast Company named Majora one of the 100 most creative people in business.

5. Crystal Washington

Crystal is a technology marketing strategist, professional speaker, and author of two books, and . Her clients include Fortune 500 companies like Microsoft, Berkshire Hathaway, and General Electric. 

6. Claire Suellentrop

Claire is a co-founder and Chief Marketing Officer of , the founder of , and co-host of Forget the Funnel. She was also the Director of Marketing at Calendly.

7. Joanna Lord

Joanna is Chief Marketing Officer of , a tech advisor, and blogger at Entrepreneur.com, , and .

8. Bozoma Saint John

Bozoma is the Chief Brand Officer at . She was also Head of Global Consumer Marketing for Apple Music and iTunes.

9. Annie Cushing

Annie is the founder of , a boutique marketing agency that specializes in web analytics, data visualization, and SEO.

10. Janet Choi

Janet is the Director of Marketing at , a curator at A Song A Day, and has written for publications including 99U, Fast Company, The Next Web, Business Insider, and Lifehacker.

11. Jes Kirkwood

Jes is the founder and Managing Director at , and helps drive organic growth for B2B tech companies, including InVision and Contently.

12. Val Geisler

Val is a email strategist and copywriter, and helps B2C businesses focused on MRR increase conversions through email. She has been featured in the Huffington Post, Fast Company, and Teachable.

13. Eliana Murillo

Eliana is the founder and Head of Multicultural Marketing at . She is also a member of Multicultural External Advisory Council and co-chair of the Hispanic/Latino Advisory Council. 

14. Nichole Elizabeth

Nichole is in charge of Community Growth at , is a SaaS consultant, and is author of .

15. Alex Hisaka

Alex is the Senior Manager, Global Content Marketing, . IBM named her one of seven women who are reshaping digital marketing, and TopRank Marketing included her on its 2017 list of “50 Influential Women in Digital Marketing.”

16. Purna Virji

Purna is the Senior Manager of Global Engagement at , a keynote speaker, and a columnist for Search Engine Land and Moz. She was ranked by PPC Hero in 2016 as the #1 Most Influential PPC expert in the world. 

17. Jessica Meher

Jessica is the VP of Marketing at , a startup advisor and mentor, speaker, author, and founder of .

18. Kimberly Bryant

Kimberly is the founder and Executive Director of .

19. Henneke Duistermaat

Henneke is the founder of , the author of two books about writing and blogging, and a regular contributor to marketing blogs like KISSmetrics and Copyblogger. 

20. Keesa Schreane

Keesa is the executive producer and host of the podcast, and manages global content marketing for .

21. Jade Phillips

Jade is the blogger behind , a contributing writer for , and the founder of . 

22. Rita Cidre

Rita is the founder of and a marketer, author, and designer. She was also the Marketing Director at Zillow. 

23. Hila Qu

Hila is VP Retention and Experiments at . She was also a PM Growth professional at Growthhackers, and won the 2017 Hero Award and the 2016 Einstein Award.

24. Ginny Mineo

Ginny is the Director of Platform at .

25. Anum Hussain

Anum is the co-founder of , co-authored the book, , and represents Rough Draft Venture’s presence at MIT Sloan. She won BetaBoston’s 25 Under 25 in 2015.

26. Laura Weidman Powers

Laura is the co-founder and CEO of . She was also a Senior Policy Advisor for the White House Office of Science and Technology Policy.

27. Ellie Mirman

Ellie is the Chief Marketing Officer at . She was also the VP of Marketing at Toast.

28. Meghan Keaney Anderson

Meghan is the VP of Marketing at , and the host of The Growth Show. Meghan is also an advisor at Evertrue, Help Scout and United Way.

29. Amrita Gurney

Amrita is the VP of Marketing at .

30. Stella Garber

Stella is a Product Marketing Lead for , and was previously VP of Marketing at Trello.

31. Gigi Rodgers

Gigi is a Marketing Content Manager at , a weekly Inbound.org contributor, and a Social Media Content Creator.

32. Mathilde Collin

Mathilde is co-founder and CEO of , which is currently used by Tesla, Cisco, Dropbox, and Inside.com, as well as thousands of other customers.

33. Andrea Hill

Andrea is the founder of , and an Innovation Consultant at Frameplay.

34. Yael Kochman

Yael is the partner and CEO of , a speaker, and a blogger. She was also Head of Content and Inbound Marketing at . 

35. Beverly Jackson

Beverly is the VP of Social Strategy at . She was also the Head of Social Marketing at Yahoo, and delivered record-breaking digital and social engagement results for the 54th Grammy Awards.

36. Dyan Khor

Dyan is a Growth Marketing Manager at , as well as a Venture Coach at IDEA: Northeastern University’s Venture Accelerator.

37. Luvvie Ajayi

Luvvie wrote the New York Time's bestseller, . She has also spoken at Google and curated Essence's Woke 100 list.

38. Michelle Kim

Michelle is Vice President of Marketing at . She was also the Director of Demand Generation at Okta.

39. Alicia Shiu

Alicia is the Growth Marketing Manager at .

40. Sheryl Schultz

Sheryl is the founder of , and a career startup marketer. She’s also the Board Director for .

41. LaSandra Brill

LaSandra is the Head of Integrated Digital Marketing at . She's been named top 50 Influential Digital Marketers by Top Rank Marketing Blog, and Top 40 Digital Strategists by Online Marketing Institute. 

42. Shama Hyder

Shama is the founder and CEO of , a keynote speaker, a bestselling author, and a media correspondent. She was voted Top 30 Under 30 by Inc. Magazine and Forbes.

43. Kathryn Finney

Kathryn is the founder and Managing Director of (DID). She received the Champion of Change Award from the White House and was featured in Marie Claire’s 10 Women to Watch.

44. Veronica Byrnes

Veronica is the Manager of Consumer Experience, Digital Marketing at . She was also the Account Director at Brand Networks.

45. Pam Didner

Pam is a marketing consultant, keynote speaker, and author. Her work has appeared in publications including the Guardian, the Huffington Post, Content Marketing Institute, and others, and she wrote the book .

46. Marie Haynes

Marie owns . She’s also a contributor to Search Engine Watch and Moz, and a regular speaker at Pubcon, SMX, and other conferences.

47. Joy Hawkins

Joy Hawkins is the owner of , a Google Top Contributor, and often speaks at various search engine marketing conferences such as SMX & LocalU.

48. Melissa James

Melissa is the President and CEO of , founder of , and founder of the Inclusive Innovation Leadership Conference.

49. Aleyda Solis

Aleyda is an international SEO consultant, speaker, and author. She has written for Search Engine Land, State of Digital, and Moz, and is the author of the SEO book,

50. Laura Lippay

Laura is an SEO consultant, and has worked with brands including Red Bull, several Microsoft, Yahoo and AOL entertainment and lifestyle properties, Netflix, Icelandair, Nylon Magazine and others.

51. Ann Smarty

Ann is the founder of , and is a freelance SEO consultant.

52. Emily Grossman

Emily Grossman is a mobile product marketer and app strategist. She has spoken about mobile application marketing at national and international conferences. 

53. Julie Joyce

Julie is the owner and Director of Operations at , and one of the founding members of the .

54. Rhea Drysdale

Rhea Drysdale is the Chief Executive Officer of . She has also worked in-house with a startup, Fortune 1000, and multi-channel retailer.

55. Amanda Spann

Amanda is the founder of , and a marketing consultant who specializes in product launch campaigns for new and emerging brands. She was voted Business Insider's 30 under 30 Women in Technology.

56. Ada Chen Rekhi

Ada is the founder and COO at , as well as a startup advisor.

57. Adelyn Zhou

Adelyn is co-founder and Head of Marketing at , a growth advisor, and a contributor at Forbes.

58. Mari Smith

Mari Smith is a social media consultant, keynote speaker, co-author of , author of and contributor at Social Media Examiner. Forbes named her one of the Top 10 Social Media Power Influencers four years in a row.

59. Gina Gotthilf

Gina is VP of Growth and Marketing at , and founder of Global Ginga.

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