探花精选

The Science of Eye-Catching Advertisements [Infographic]

Lindsay Kolowich Cox
Lindsay Kolowich Cox

Updated:

Published:

How do our brains react to advertisements?

Well, it depends on the ad. It takes 250 milliseconds for the brain to absorb visual cues, but only 13 milliseconds for images to elicit emotion -- even if you aren't fully absorbing what you're seeing. So if you want to , you should use design and copy that foster an emotional response in your viewers.

That's just one way that you can use neuroscience to improve your advertising. To learn more, . (And for more inspiration, to see great examples of banner ads and social ads.)

 
Topics: Advertising Examples

Related Articles

  • Native Advertising Strategy: How and When to Use It

    Native Advertising Strategy: How and When to Use It

    May 31, 2024

  • 55 Funny Commercials We Love From the Last Five Years

    55 Funny Commercials We Love From the Last Five Years

    Jan 03, 2024

  • 16 of the Best Facebook Ad Examples That Actually Work (And Why)

    16 of the Best Facebook Ad Examples That Actually Work (And Why)

    Dec 01, 2023

  • 22 Examples of Nostalgia Marketing that Make Customers Feel Good

    22 Examples of Nostalgia Marketing that Make Customers Feel Good

    Nov 17, 2023

  • A/B Testing on Facebook: How to Do It Right

    A/B Testing on Facebook: How to Do It Right

    Feb 23, 2023

  • How to Boost a Post on Social Media [Instagram, Facebook, and Twitter]

    How to Boost a Post on Social Media [Instagram, Facebook, and Twitter]

    Feb 21, 2022

  • The Best Super Bowl Ads of All Time

    The Best Super Bowl Ads of All Time

    Feb 08, 2022

  • 10 Native Advertising Examples People Actually Enjoyed Reading

    10 Native Advertising Examples People Actually Enjoyed Reading

    Dec 21, 2021

  • 8 Inclusive Advertising Tips for 2022, According to Microsoft's Head of Inclusive Marketing

    8 Inclusive Advertising Tips for 2022, According to Microsoft's Head of Inclusive Marketing

    Dec 14, 2021

  • Facebook Text Overlay: How to Use the 20% Rule to Improve Your Ads

    Facebook Text Overlay: How to Use the 20% Rule to Improve Your Ads

    Aug 25, 2021

    Plan and launch an effective advertising campaign with this guide and set of templates.

      The weekly email to help take your career to the next level. No fluff, only first-hand expert advice & useful marketing trends.

      Must enter a valid email

      We're committed to your privacy. 探花精选 uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our .

      This form is protected by reCAPTCHA and the Google and apply.

      Thank you!

      You've been subscribed