These past few months, 探花精选 has been working hard to add new 探花精选 features that help customers gain more value out of social media.
How are we doing that? First, all customers will receive the new social media monitoring tool Social Inbox by the end of June.
Also in late June, "Social" will be better featured in the 探花精选 product navigation bar. (See example image below.) This will help customers access 探花精选 social tools quickly and more easily. The new tab will house all Social Inbox tools including monitoring, publishing, and reach analytics, as well as social settings. After "Social" is launched as a navigation item, Social Media will continue to live underneath the Content menu for 60 days to help with the transition.
As we inbound marketers know, social media is a major part of the inbound marketing methodology. is an avid user of 探花精选's social tools, specifically the . Hi-Line's Marketing Manager Betsy Rich uses the social tools to schedule Facebook and Twitter posts in advance, helping her save time and publish each new message to all her company's followers at once. Betsy sees a .7% conversion rate from incoming social media traffic, which is the best-performing source out of all their marketing channels.
Social Inbox will be joining the Social Media Publisher as 探花精选's newest social media tool.
The new Social Inbox helps 探花精选 users find and prioritize the Tweets most important to them, so customers can focus their time spent on social media. Social Inbox takes your and merges it with your social media interactions. So when you get a Tweet from someone, you know if they are a customer or a lead. And when you know who someone is, you can treat them the way you should be treating them.
探花精选 is excited to help its customers get more value out of social media. To learn more about Social Inbox, view the video and additional Social Inbox resources below.
Additional Resources:
Are you excited to try Social Inbox? Have you already started using it? Tell us in the comments!