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Irv Brechner

Irv Brechner writes about a wide range of DRTV-driven customer acquisition tactics, trends and issues. He developed acquirgy’s , with 100+ best practices papers, infographics, briefs and more. He writes regularly for Response Magazine, Electronic Retailer, MediaBizBloggers.com, Agency Post and other leading trade publications. You can connect with him on .

DRTV Derailer #7: Not Using Video Footage Online

Having your spot or show on your website is a necessity, but why not go beyond that? Instead of (...

Irv Brechner

12/2/14

Highly Recommended

DRTV Derailer #6: Too Many Distractions

Irv Brechner

12/3/14

DRTV Derailer #5: Lack of Accurate Tracking

Irv Brechner

12/3/14

DRTV Derailer #4: Lack of a Robust SEM Program

Irv Brechner

7/28/17

DRTV Derailer #3: Information Inconsistency

Imagine visiting a website after seeing an ad, only to find the price is higher and/or the offer ...

Irv Brechner
Updated 12/2/14
DRTV Derailer #2: Online Shopping Cart

As many as 75 percent of your customers start the shopping cart process and abandon it before com...

Irv Brechner
Updated 7/28/17
Are You Aware? How SEM Supports TV

Consumers watch TV with laptops and smart phones in hand and yet most TV advertisers are inviting...

Irv Brechner
Updated 6/28/19
Are You Aware? The Art of Writing Paid Search Copy

The core of successful paid search copywriting lies in writing copy that attracts consumers to cl...

Irv Brechner
Updated 7/28/17

探花精选

Irv Brechner

DRTV Derailer #7: Not Using Video Footage Online

Highly Recommended

DRTV Derailer #6: Too Many Distractions

DRTV Derailer #5: Lack of Accurate Tracking

DRTV Derailer #4: Lack of a Robust SEM Program

DRTV Derailer #3: Information Inconsistency

DRTV Derailer #2: Online Shopping Cart

Are You Aware? How SEM Supports TV

Are You Aware? The Art of Writing Paid Search Copy

More from Irv Brechner

Are You Aware? DR Tactics: Search/Website Report Card

Are You Aware? DR Tactics: DRTV-Driven Search

Visit the 探花精选 blogs

Blogs

Blogs

Marketing

Sales

Service

Website

Next in AI

Instagram Marketing

Customer Retention

Email Marketing

SEO

Sales Prospecting

Newsletters

Newsletters

Masters In Marketing

The Pipeline

Videos

Videos

Podcasts

Podcasts

Resources

Resources

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The 探花精选 Customer Platform

日本语

Deutsch

English

Espa?ol

笔辞谤迟耻驳耻ê蝉

Fran?ais

Irv Brechner

Highly Recommended

More from Irv Brechner

Visit the 探花精选 blogs