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Ana Iorga

Ana Iorga

Ana Iorga has graduated from the Medical University, attained a double degree, in Finance and Marketing, within the Romanian-Canadian MBA’s courses and is now pursuing a PhD in neuromarketing within The Bucharest Academy of Economic Studies. She is the founder of (the first neuromarketing research laboratory in Eastern Europe). You can follow her on Twitter .

The Future of Neuromarketing — Studying Moods, Not Emotions

Facets of consumer behavior like personality and moods might open new possibilities in consumer b...

Ana Iorga

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Soul Marketing

Ana Iorga

“Squeeze a tear” - Businesses Outshine the Hyper-rational Ones

Ana Iorga

Homo Economicus: Chronicle of a Death Foretold

Ana Iorga